2020 online trade set to hit B220bn
Thailand’s e-commerce, excluding business-to-business engagement, is expected to grow 35% to 220 billion baht in 2020, driven by the coronavirus outbreak, says Priceza, a price comparison shopping website.
Meanwhile, the competition between social commerce and e-marketplaces is expected to intensify.
“In the post-Covid-19 world, the online channel and e-commerce are no longer an alternative option, but rather a means of survival,” Thanawat Malabuppha, chief executive of Priceza and president of Thailand e-Commerce Association, said in an online press conference.
Suchit Leesa-Nguansuk
